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MSU Denver Denim Day

Raised toward our $750 Goal
11 Donors
Project has ended
Project ended on April 26, at 12:00 AM MDT
Project Owners

MSU Denver Denim Day

Denim Day is a national campaign enacted annually on the last Wednesday in April in honor of Sexual Violence Awareness Month. The campaign functioned originally as a response to a ruling issued in 1998 by the Italian Supreme Court overturning a rape conviction due to the victim having worn tight jeans. In their ruling, they stated: "because the victim wore very, very tight jeans, she had to help him remove them...and by removing the was no longer rape but consensual sex.”

The following day, the women of the Italian Parliament came to work wearing jeans in solidarity with the victim. Peace Over Violence developed the Denim Day campaign in response to this case and the activism surrounding it. Every year since then, choosing to wear denim on Denim Day is a symbol of protest against erroneous and destructive attitudes about sexual assault.

Through this campaign we are asking community members, administrators, and students to contribute to this powerful and essential social statement by wearing denim on this day as a visible means of protest against the misconceptions that surround sexual violence and support of those who have survived it.  



Choose a giving level


Your Denim

Donate $5 to show your support and wear denim on April 25. $5 is a powerful addition to prevention education programming and supporting survivors.


You and a Friend Denim

For $10, you and a friend can wear denim on April 25!


Department Denim

Help your whole department participate, raise awareness, and stand in solidarity! $50 could be the difference between a survivor staying in school or having to drop out.


Team Denim

You and all your friends can make a powerful statement against rape myths and raise awareness about our campus culture of support and prevention! $100 supports 4 educational presentations!


Campus Denim

$500 supports one large-scale event (of which we can only do a few a semester) to raise awareness on our campus! For $500, you will also receive a PCA water bottle, chapstick, and pen collection and be recognized as an Ally of the Semester!


Denim Champion

Your gift of $1000 supports an entire year’s educational curricula or two of our large-scale events! For $1000, you will also receive a PCA swag collection and be recognized as an Ally of the Year!